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THE ROLLEUR - your aerodynamic asset.

The Williams custom designed 30s have been created to offer the benefits of a
drag reducing deep-dish rim profile while keeping the advantages of a lightweight,
dependable alloy clincher. At 1580 grams, the 30s offer a fast and energy saving
wheelset that cuts through wind for those long break-away efforts, or when called
upon to chase at high-speeds for a team leader.

The 30s are an excellent choice for the rider looking for that all-around wheelset
dependable for technical criteriums, exposed road races, or that hilly time trial where
weight is as important as aerodynamics. As with all Williams wheelsets, the 30s
also offer hubs built with Hybrid Ceramic Bearing Technology to reduce rolling
resistance, increase durability, and improve stiffness.
190 pound rider weight limit, etc.




CYCLINGNEWS REVIEW
On Test: Williams Cycling Wheel System 30, November 27, 2006

Impressively well-built lightweight hoops that won't break the bank Williams Cycling isn't exactly a
household name in cycling (yet?), but its ambitious sales model hopes to put top-quality wheelsets
into the hands of riders with just average-sized wallets.

Cyclingnews Technical Editor James Huang pounds on a set of all-purpose Wheel System 30 for a
couple of months and finds that sometimes you actually get more than you paid for.

Who the heck is Williams Cycling?
Keith Williams is like many of us: having ridden and raced for a number of years, Williams developed
a strong affection (or is it an affliction?) for high-end bicycle parts. However, those same years of
riding and racing also took their toll on that equipment, and the high-end price tag with which those
parts were typically associated left an increasingly bitter aftertaste.

Before long, Williams was doing his componentry homework and zeroed in on higher-value options
that offered more bang for less buck. After retiring from racing last year, Williams decided to
proactively utilize that research and experience in the hotly contested road wheelset market,
and thus Williams Cycling was born with the goal of delivering "great wheels at a great value".

Survey says
The Wheel System 30's rather minor caveats are simply steamrolled by its outstanding value. Williams Cycling manages to offer impressive all-around performance at a truly bargain basement asking price coupled with good reliability and solid build quality. What else is there to ask for? Unless you're a label hound or the kind of person that complains that the 2-for-1 deal on cereal at your local grocery store
doesn't also include a free gallon of milk, the answer is, not much at all.

Simply put, the Wheel System 30 is an absolute screaming deal and deserves serious consideration for anyone looking for a top-quality wheelset.

Price: US$479

Pros: Lightweight and well-built wheels with superb value, all-inclusive package, easily interchangeable freehub bodies.
Cons: Somewhat untested reliability.

Click here to read complete review


 


Hybrid ceramic bearings
700C Clincher
Shimano 9/10 or Campy 10
Hand built construction
Easy maintenance
Niobium superalloy rim material
Bladed spokes
Williams quick release skewers
High performance brake pads

Wheel System 30 Specifications
WHEEL
FRONT
REAR
Spoke count
20
24
Weight
689g
891g
Total
1580g (pair)
HUB
Model
Swf sprint
Swf sprint
OLO
100mm
130mm
Axle length
108mm
140mm
Cassette
Shimano 9/10 speed
interchangeable
Quick release
Williams 51g
Williams 57 (Total: 108g)
RIM
Model
NB - alloy
NB - alloy
Lacing
Radial
2 x non drive / 2 x drive
Height
30mm
30mm
Specification
700c clincher
700c clincher
SPOKE
Model
Pillar PSR bladed
Pillar PSR bladed
Material
Stainless steel
Stainless steel
Nipples
Alloy
Alloy / brass

Note: Wheel weights can vary, within acceptable tolerance,
due to the alloy extrusion process. Wheel weights do not
include quick release skewers or rim tape.





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